Symmetryk, based in Switzerland, offers a platform for medical affairs in the life sciences sector, enhancing connections with healthcare professionals through secure, compliant content management, customizable presentations, and analytics. In 2023, we began a collaboration with Symmetryk to modernize their brand and bring it into a digital forefront. We developed a comprehensive white paper to showcase Symmetryk's innovative solutions and their impact on the life sciences sector.
The challenge was to elevate Symmetryk's brand to match their innovative platform and commitment to secure, medical communications. The existing branding inadequately represented their technological and professional excellence.Our solution involved a strategic rebrand, featuring a white paper and a refreshed visual identity with custom illustrations, to modernize and uniquely position Symmetryk. This rebrand successfully cemented Symmetryk's status as a digital innovation leader in medical affairs, enhancing their industry engagement.